Interview with the designer

During the next couple of days we will be posting an interview with our designer Cristina. She will tells us a little bit about the brand and how she came up with the Morenatom Fall 2011 collection.

Tell us a little about the history and vision of Morenatom.

Morenatom is a brand belonging to a family business which has been in the footwear market for more than 20 year.

The brand started in 2003 and was based on the creativity of Cristina Germann, Creative Designer and wife of the owner of Spectrum Shoes Ltd., Nelson Germann, with the idea of bringing to the international market a product of pure design, with a Brazilian look, exclusive and different of everything else.

The collections which come out every season have their own concept of expression.

They do not follow any rules, neither like to be limited or led around. Always offer something different from what is seen around.

“Our design wants to be rebellious, unique and irreverent on its way of making the fashion statement”.

“As Brazilian designers, we look for inspiration in the power of the earth and in its exuberant beauty to artistically express our collections.

Morenatom, the sensuality of the woman that regards nature as her source of inspiration.

The name Morenatom unites two icons of Brazil: Morena – the typical Brazilian girl”; Tom – the musicality of Brasil.